How the Premier Travel Inn and Premier Lodge
became todays Premier Inn brand
became todays Premier Inn brand
Premier Travel Inn
The chain started trading in 1987 as 'Travel Inn' and was aimed at competing with Travelodge. Although some people still refer to it as the Premier Travel Inn it has not been known by this name since 2007. The first site to open was next to "The Watermilll" Beefeater in Basildon. Opposite you can see the old style Premier Travel Inn Logo.
Premier Lodge
In 2004, Whitbread acquired another hotel chain, Premier Lodge for £505 million. This added an additional 141 hotels to the existing portfolio and Whitbread re-branded every hotel as "Premier Travel Inn". Premier Travel Inn was the name for the next 3 years before final re-branding to the shortened current day version of "Premier Inn" later in 2007, by which time it accounted for more than 70% of the parent company's earnings. |
The Premier Inn Brand Today
Today the brand has nearly 60,000 hotel rooms currently and has plans to expand to 85,000 rooms by 2020. The majority of its hotels are situated in the UK but it also has hotels in Ireland, The UAE, India and most recently Germany.
In July 2015, the 700th Premier Inn was opened in Kingston-upon-Thames, London
Premier Inn's are located in every UK city and almost all large UK towns, often sited near main road networks and close to good transport links such as train and bus stations making them an great choice for travellers.
City centre Premier Inn's tend to be purpose built hotels in good locations close to amenities making them an ideal choice for tourists.
The Premier Inn brand has become well known for its high quality accommodation at budget prices. All hotels offer spacious en-suite bedrooms with large comfortable beds, complimentary toiletries, power showers, large flat screen t.v, free WiFi and 24Hr concierge. Many bedrooms also benefit from air-conditioning.
Premier Inn offers family friendly hotels. Many hotels have dedicated family rooms which can accommodate 2 adults and 2 children, and cots are provided free of charge. Up to two Children under the age of 16 can eat breakfast for free when accompanied by one paying adult.
All Premier Inn's have an on-site restaurant serving good value, quality fresh meals throughout the day. Many hotels have free car parking available on site.
Premier Inn has saver rates deals offers on rooms throughout the year with prices starting from just £35 per room per night.
In July 2015, the 700th Premier Inn was opened in Kingston-upon-Thames, London
Premier Inn's are located in every UK city and almost all large UK towns, often sited near main road networks and close to good transport links such as train and bus stations making them an great choice for travellers.
City centre Premier Inn's tend to be purpose built hotels in good locations close to amenities making them an ideal choice for tourists.
The Premier Inn brand has become well known for its high quality accommodation at budget prices. All hotels offer spacious en-suite bedrooms with large comfortable beds, complimentary toiletries, power showers, large flat screen t.v, free WiFi and 24Hr concierge. Many bedrooms also benefit from air-conditioning.
Premier Inn offers family friendly hotels. Many hotels have dedicated family rooms which can accommodate 2 adults and 2 children, and cots are provided free of charge. Up to two Children under the age of 16 can eat breakfast for free when accompanied by one paying adult.
All Premier Inn's have an on-site restaurant serving good value, quality fresh meals throughout the day. Many hotels have free car parking available on site.
Premier Inn has saver rates deals offers on rooms throughout the year with prices starting from just £35 per room per night.
Premier Inn has great value family friendly hotels in more locations across the UK than any other hotel group.
Perfect for short breaks with rooms from just £35 and a good night's sleep money back guarantee.
Perfect for short breaks with rooms from just £35 and a good night's sleep money back guarantee.